Tuesday, April 26, 2011

T-Mobile hitches up to royal wedding bandwagon | Media Monkey

The deluge of royal wedding-related tat and preposterous marketing tie-ins is upon us. The latest bit of shameless Wills'n'Kate band wagon jumping comes from T-Mobile, with a viral ad that channels Alison Jackson and those kerr-azy yanks cutting some rug down the aisle (64m YouTube views and counting), resulting in a bunch of royal lookalikes strutting their stuff to East 17's House of Love. That was the first dance song at Mr & Mrs Monkey's wedding. Still brings a tear to the eye.


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Source: http://www.guardian.co.uk/media/mediamonkeyblog/2011/apr/15/t-mobile-royal-wedding-ad

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