Monday, May 9, 2011

Turning the Frown Upside Down: Kraft's Jell-O Plans Twitter Mood Monitor


Putting a contemporary twist on sampling for today's new media age, Kraft Foods is running a social-media push to award Jell-O pudding coupons to tweeters who put frown faces in their status.


Source: http://feedproxy.google.com/~r/AdvertisingAge/LatestNews/~3/o2r4cUW-n0I/article.php

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